What is Commercial Memory?

Commercial Memory is the customer's buying history and related commercial context. It connects, for each customer:

customer × products × purchase history × prices × quotations × follow-ups

Where you see it

Open a customer and choose the Buying history tab ("What this customer buys"). There you will find:

• a trading summary — orders placed, products bought, first and last order, total ordered, quotations won, lost and open, and how often they order;
• one row per product — how many times they bought it, when they last bought it, the last price, the price range and the typical quantity.

What it is used for

• Signals. Ready to reorder and Going quiet come from the gaps between a customer's own orders. See What are Signals?
• Suggested prices. A quotation line's suggested price starts from what this customer has paid before. See How the suggested price works.
• Conversations. Before you call a customer, you can see what they usually buy and what they paid last time.

What it needs

Commercial Memory is built from your orders and quotations in RABT. A new workspace has none, so import your sales history and keep recording new orders. Patterns need repetition: a product bought once shows as "Bought once — not a pattern yet".

What it is not

It is a record of your own trading with the customer — not market data, not other customers' prices, and not a guess about the future. See Where the numbers come from.